Turn first orders into second orders
Points, VIP tiers and referrals on every surface of your store, from the product page to the till.
- Free up to 200 monthly orders
- No credit card
- Built for Shopify checkout, POS and Flow
Engagement metrics
Last 30 daysWorks with what you already run
The part other loyalty apps don't sell you
Every app in this category has points, tiers and referrals. What none of them include is a person who builds the thing with you. That is the whole difference here.
You get a person, on every plan
1:1 support on the free plan too, not a help centre article and a bot. You talk to the people who wrote the code, so an answer is a fix rather than a ticket number.
"Can you make the widget match our theme's rounded buttons and move the badge under the price?"
Done, it is live on your store. I also matched the cart pill while I was in there.
Custom development, included
On every paid plan we build to your store: the loyalty page, theme tweaks, an earn rule that only makes sense for your business. The program gets tailored to you instead of you working around a template.
And the features are not the upsell
Most apps in this category put VIP tiers, referrals and the product-page badge behind the second or third paid plan. Here they are on the free one, and the paid plans buy order volume.
One program. Every surface.
Most loyalty apps give you a bubble in the corner. Loyalino puts the same balance, the same rewards and the same rules in every place a customer is already looking.
The rewards widget
A launcher on every page that opens the full program: balance, ways to earn, rewards, tier progress and referrals.
Become a member
Earn points on everything you already do, and turn them into discounts and free shipping.
Product page and cart
Points shown where the decision is made, and one tap to spend them in the cart. Both inject themselves, no theme editing.
Receive 3,750 points for buying this item.
Inside checkout
Members redeem without leaving checkout. Points come off only once the order actually exists.
Customer accounts and Shopify POS
A loyalty dashboard inside the Shopify account, and lookup, enrolment and redemption at the till.
A loyalty page built to your brand
Nine ways to earn, five tiers, a FAQ and a closing offer. Every number on it reads live from your program.
Same app. Nothing in common visually.
A second build on the identical program: video hero, four tiers, earn and redeem as tables.
We build yours, and it costs nothing extra
Custom development is included on every paid plan, so the loyalty page gets built to your brand rather than picked from a theme. Or build it yourself: seven drag-and-drop blocks, and the tiers, rules and rewards fill themselves in from your live program.
The second order is the hard one.
Everything after it is easier.
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27% becomes 62%
About a quarter of customers come back after a first order. After a second it is roughly half, and after a third most keep buying. A loyalty program's whole job is closing that first gap. RJMetrics ecommerce buyer analysis
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5% retention, 25%+ profit
Raising customer retention by five percent raises profit by 25% to 95%, because you are not paying acquisition cost twice. Bain & Company, Frederick Reichheld
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Your top 5% is 35% of revenue
Across 585 million ecommerce orders, the top five percent of customers produced 35% of a store's revenue. Those are the people a VIP tier is for. Smile.io, State of Ecommerce Customer Loyalty
Thirteen ways to earn.
Seven ways to spend.
Orders are the obvious one. The rest is what actually builds a habit, and every rule is a row you can edit in the admin.
Ways to earn
Signup, birthday, daily visit, newsletter, reviews with photo and video bonuses, five social actions, and anything Shopify Flow can trigger.
Ways to earn
Add ways to earnWays to redeem
A fixed amount, a percentage, free shipping, a free product, a slider the customer sets, something you fulfil by hand, or native Shopify store credit that needs no code.
VIP tiers Shopify's own checkout enforces
Rank on points or spend. Loyalino builds the Shopify customer segment and a real Shopify discount, so the perk applies whether the customer remembers it or not.
Referrals that pay both sides
Real Shopify discount codes for the friend, points or credit for the advocate, and the fraud guards enforced rather than just displayed.
Loyalty data where your other tools can use it
Points balance, lifetime points and VIP tier are pushed to your email and CRM tools automatically on every change, so you can segment and trigger on them without exporting anything.
Email, SMS and CRM
Balance, tier and birthday written onto the contact on every points change.
Reviews
A review awards points automatically, with extra for a photo or a video above a star rating you set.
Subscriptions and support
Points from subscription charges, quizzes and donations. Loyalty context inside your helpdesk.
Build on it yourself
Everything the admin can do, your systems can do too.
The two features every other app charges for
VIP tiers and referrals are the whole point of a loyalty program, and they are the two things the category reliably puts behind its second or third paid plan. Both are on the free plan here.
| Available from | Loyalino | Smile.io | Rivo | Joy | Growave |
|---|---|---|---|---|---|
| VIP tiers | Free plan | $199/mo | $49/mo | $129/mo | $199/mo |
| Referral program | Free plan | Free plan | $49/mo | Free plan | $15/mo |
Competitor pricing read from each app's Shopify App Store listing and pricing page in August 2026; these change often, so check the current numbers before you decide. Entry prices are not compared here because they are not where Loyalino competes: several of these apps start cheaper per month and gate the features above instead.
You pay for volume, not for features
Every paid plan includes the same paid features. Choose by monthly loyalty-order volume; paid plans add the standalone loyalty page, POS, your own email domain and the API.
- 13 ways to earn, 7 reward types
- VIP tiers, referrals and campaigns
- Widget, product page, cart, checkout
- Customer accounts loyalty page
- 8 languages, 8 loyalty emails
- 28 integrations
- 1:1 support
or $290 a year, save 17%
- Everything in Free, plus:
- Standalone loyalty page on your storefront
- Earn and redeem in Shopify POS
- Emails from your own sending domain
- REST API, webhooks and MCP
- Custom development, including your loyalty page built to your brand
or $1,290 a year, save 17%
- Everything in Starter
- 2,000 monthly orders
- No per-order overage fees
or $4,990 a year, save 17%
- Everything in Essential
- 7,000 monthly orders
- Personal support from the people who built the app
Enterprise · $999/month
Unlimited monthly loyalty orders, no order cap and no overage fees, and every paid feature. Eligible first paid subscriptions include a 14-day trial. Or $9,990 a year, saving two monthly payments.
Every paid plan includes every paid feature. Eligible first paid subscriptions include a 14-day free trial; changing plans does not restart it. Annual billing equals ten monthly payments. Prices are in USD and billed through Shopify. Shopify shows the exact trial and charge before you approve. Cancel from the app at any time.
Before you install
How does the 30-day money-back guarantee work?
Is the free trial separate from the guarantee?
What counts as a monthly loyalty order?
Do I need to edit my theme?
<div data-loyalino-cart> where you want it and turn the automatic placement off.Will it look like my store or like an app?
!important. There is also a headless mode if you want to build the UI yourself.